Jess Williamson

Travels from: Western Australia


Learn how to establish and build your online presence 

Categories: Branding & Marketing, CEO, Inspirational, Leadership, Women in Business

Full Presenter Profile & Bio

As the founder of Ete Swimwear and Somewear Elsewhere, Jessica Williamson holds a strong and successful background in the digital and online marketing space. 

Launching Ete Swimwear in 2016, Jess was 22 and working out of her parents’ home in Perth. Although she didn’t have training in design, Jess combined her love of fashion with her background in online marketing and advertising. As a result, one week after the launch of her label, Jess and Ete Swimwear were invited to be showcased at New York Fashion week. Since launching, Ete Swimwear now has over 70,000 social media followers and customers across the globe.

Continually proving herself as one to watch, Jess’ smart business moves see her brand in competition with well and long-established companies. 

Not going unnoticed, Jess has been awarded and nominated for a variety of awards, including being a finalist for Young Business Women at the 2017 WA Telstra Business Women’s Awards, winning Westpac's Business of Tomorrow in 2018, and being a finalist at the 2018 Telstra Business Awards.  

Recently launching Somewear Elsewhere, Jess runs promotional influencer trips, helping to create amazing content whilst promoting brands and destinations. Drawing on her digital marketing and branding expertise, Jess helps other brands to build a positive presence online. 

Jess Williamson - Women in Business

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