Travels From Victoria
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Branding & Marketing,Futurists & Future Trends,Innovation,Interesting Ideas,Women in BusinessSpeaker Topics
"Humaneyes": AI Meets Human Insight
How Travel Brands Can Use Smart Tech + Qualitative Research to Get More Bookings
In this compelling session, Bronwyn explores the intersection of AI and human behavior in travel marketing. Drawing from three decades of traveller research, she demonstrates how brands can use AI to enhance personalisation while maintaining the emotional intelligence that builds traveller trust and loyalty.
Audience Takeaways:
- Understand emotional drivers behind travel decisions
- Leveraging qualitative research to uncover customer truths
- Integrating AI to enhance human-centered marketing
- Building empathetic campaigns that convert to enquiries and bookings
Ideal For: Travel corporations, tourism boards, marketing agencies, and businesses seeking predictable, high-yield growth
Read lessThe Baby Boomer Travel Boom
How to Tap into the Most Predictable and Profitable Market of Our Time
Discover the untapped potential of the Baby Boomer generation in this insightful keynote. Backed by 25+ years of qualitative research, Bronwyn unveils the emotional and practical triggers that inspire boomers to book travel experiences.
Learn how to market authentically to this group, create content that earn trust, and drive bookings and repeat business.
Audience Takeaways:
- Insights into the high value over-50 travel market trends
- Understanding the psychology and customer journeys behind boomer travel decisions
- Strategies to increase enquiries and bookings with this demographic
- Common pitfalls to avoid when targeting baby boomers
Ideal For: Travel corporations, tourism boards, marketing agencies, and businesses seeking predictable, high-yield growth
Read less
Bronwyn White
Travel Researcher, AI Strategist & Baby Boomer Marketing Specialist
Bronwyn White is a seasoned travel researcher, AI strategist, and a leading authority on marketing to the Baby Boomer generation.
With over 30 years in the travel industry, she combines deep qualitative research with cutting-edge technology to forecast trends and guide brands into the future of travel.
Throughout her career, Bronwyn has collaborated with a diverse range of clients, from iconic brands like Qantas, Cunard, and Royal Caribbean to every major state tourism body in Australia, plus Tourism Australia.
Her expertise has empowered both large corporations and independent entrepreneurs to craft strategies that resonate with the over-50s market - one of the most lucrative and underserved segments in travel today.
As a keynote speaker Bronwyn delivers bold, research-backed insights that challenge industry norms and unlock new pathways to revenue.
Her presentations are known for their blend of storytelling, humour, data driven analysis, and actionable strategies, making her a sought-after speaker at conferences and events worldwide.