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Tom Potter

Travels From Queensland

Speaker Topics

Guerrilla marketing

Radical unusual ways to be seen and noticed and grow customers Read less
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How to choose/build and inspire a highly affective and motivated team of people Read less
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The Eagle Boys Story

This is a great opportunity to hear from a Founder, CEO, Entrepreneur to hear the tumultuous story first hand, learn what went RIGHT AND wrong, and how to learn from it. In the business world enormous success and enormous failure can be a great (and sometimes hilarious) learning experience. Read less
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“Being different is everything” how to stand out like a zebra amongst horses

“Change and evolution” how to lead your team into a successful and sometimes scary future.

“Marketing that works”

Cutting through to the right target with the right message Read less
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“What customers want”

How to know the important things that bring them in then bring them back and looking through their eyes Read less
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Tom Potter

Inspiration, Change and Cutting Through To Your Customers

Starting a business with very little education and money often doesn’t result in much, but Tom Potter’s innovative ideas and unusual business and marketing tactics were so successful, Eagle Boys Pizza quickly became Australia and New Zealand’s largest privately owned pizza company.

Within twenty years, 200 Eagle Boys Pizza stores have been opened across Australia. 

Eagle Boys Pizza has won various National Franchising Awards, and Tom was awarded the Australian Financial Review’s Young Business Person of the Year, as well as being invited to present the valedictorian speech at his graduating class from Harvard Business School.

Tom’s success also allowed him to become Founder and a Consultant of Crusty Devil Bakehouses, which was sold in 2014.

Tom brings his excellent insider knowledge to any presentation and reveals his triumphs and tribulations through a straightforward delivery, which he is able to tailor to suit any event or audience. His presentations demonstrate the fact that he is one of Australia’s most outstanding retailers and entrepreneurs, which helps to inspire and motivate audience members to achieve high standing results.

He is one of the countries most outstanding retailers, entrepreneurs and inspirational leaders. 

After selling his ‘Eagle Boys’ company years ago, he is back in the pizza game.

In the midst of the global pandemic in 2020, Potter launched his own pizza start up “Pizza Guardians”, which has had a huge positive reaction from customers. 

The new pizza start up is simple, seven options, one price and one size, which has been welcomed largely by consumers for its simplicity. 

As far as business and entrepreneurs come, there aren’t many people who can say they have successfully opened two different chains of pizza restaurants.

Tom strives his success on having business resilience and also making good business decisions, stating that in the current climate shift your focus to:

  1. Survival
  2. Good leadership and direction to your staff and customers
  3. Being prepared for when restrictions lift to market your brand aggressively

Tom Potter is certainly back in the game, and is a leading businessman and entrepreneur. 



Enquire about Tom Potter to speak at your next event