A passionate social media speaker
As Chief Marketing Officer and Senior Vice President of General Electric (GE), Beth Comstock is passionate about introducing new initiatives and movements that make a difference. With campaigns including Ecomagination, reducing the impact new technology has on the environment, and Healthymagination, supporting by improving quality, reducing cost and attaining more people, Beth has made significant impacts to society.
Previously working as President of Integrated Media at NBC Universal, Beth managed the marketing and research, as well as the television and sales divisions. She was a leader in organizing the development of digital media and distribution.
In her current role, Beth has overhauled marketing across all social media platforms as well as introducing her innovative campaigns, integrating and supporting environmental and health issues within the workplace.