When a crisis hits, communication in those crucial first hours can protect or destroy your reputation. Across almost 40 years as a journalist and newsreader, Tracey Spicer AM has reported on the biggest crises of our time, from the September 11 attacks to the Global Financial Crisis and the rise of artificial intelligence.

In these workshops and training sessions, she teaches executives how to respond quickly and when to take a breath, blending the science and strategy of compelling communication into a clear plan for leading through uncertainty.

Audience Takeaways:

• Learn a simple but effective step-by-step strategy to use in times of crisis
• Understand why ‘less is more’ in some cases, while others require a comprehensive response
• Discover how to craft powerful narratives across different types of communication platforms
• Explore practical, neuroscience-backed techniques to manage nerves

Tracey Spicer AM is one of the most experienced and sought-after MCs in the country, bringing the professionalism, wit and poise of a seasoned television anchor to every stage.

As a panel facilitator, she draws on decades as a multiple Walkley Award-winning investigative journalist to ask the right question at the right moment, keep the conversation sharp and entertaining, and bring the audience along. A trusted host for corporate and government events across Australia.

The most dangerous threat to your business isn’t a cyberattack or a market crash: it’s a lack of critical thinking. From viral deepfakes to AI-generated boardroom briefings, misinformation and disinformation are reshaping business at breathtaking speed. With four-out-of-five employees already using unauthorised AI tools, it’s happening inside your own walls, quietly corroding culture, derailing strategy and costing organisations millions.

Drawing on almost 40 years of frontline truth-seeking, multiple Walkley Award-winning journalist Tracey Spicer AM makes the case for humanity’s oldest superpower: healthy scepticism. With investigative rigour and razor-sharp wit, she gives teams practical frameworks to question assumptions, verify before they amplify, and lead with evidence rather than emotion. In the age of agentic AI, the organisations that invest in human discernment are the ones that endure.

Perfect for executives, senior leaders and board members navigating complex, fast-moving information environments; communications, marketing and HR professionals managing reputation and culture; and any organisation that wants to future-proof its decision-making in the age of agentic AI and fast-paced automation.

Audience Takeaways:

• Understand how misinformation and disinformation enter your organisation, and the hidden costs when they go unchallenged.
• Identify the cognitive biases most likely to hijack decision-making in high-pressure business environments.
• Learn a journalist’s toolkit for telling what’s real from what’s AI-generated: the practical signs, source-checks and verification habits that expose deepfakes and fabrications before they spread.
• Walk away with tools to usher in a golden age of critical thinking in your workplace, home and community.

AI is sold as faster, smarter and more objective than humans. But what if it’s deepening the very problems it promises to fix? Drawing on her acclaimed book Man-Made, multiple Walkley Award-winning journalist Tracey Spicer AM reveals how biased algorithms and data quietly embed discrimination into everything from hiring and healthcare to policing and advertising, putting brand integrity, customer trust and compliance at risk.

In this eye-opening and surprisingly funny keynote, Tracey arms leaders and teams with the tools to fight back, concluding with a hopeful vision of a ‘protopia’: a more inclusive, ethical and human-centred approach to AI that benefits us all.

Audience Takeaways:

• Identify where dangerous and damaging biases are hiding in datasets, design processes, and everyday AI applications
• Gain practical steps and tools to reduce algorithmic bias and protect your brand, team, and community
• Understand how to move toward a ‘protopia’ by implementing ethical, inclusive, and human-led AI practices

Celebrating 40 years in journalism in 2027, Tracey Spicer AM is the most experienced media and presentation trainer in the country. She has coached thousands of clients across the business, government and not-for-profit sectors.

These sessions cover key messaging, bridging phrases, interview techniques, body language, voice control and managing nerves, pairing communication theory with on-camera simulations. Warm, practical and tailored, Tracey’s training builds real confidence for high-pressure media and presenting environments.

Previous clients include GSK, Wingate, NOW Finance, EY, We. Communications, evolus, Semiconductor Sector Service Bureau, Powering Skills Organisation, Achmea, and Rural Doctors Network.

Key Takeaways:

• Master key messaging and effective storytelling
• Build confidence in handling media interviews and challenging questions
• Enhance presentation skills, body language, and vocal impact for public speaking